• Cashino

    Brand development for multi-site AGC operator

    Muli-site adult gaming centre operator Cashino approached Deep Red to create a fresh and contemporary look and feel for it's 100+ venues in the UK. Keen to utilise Deep Red's experience in the multi-site leisure and gaming sector, they were keen to revitalise their shop fronts with a modern and slick creative style, reflecting the quality of the facilities and games available inside. Deep Red created a menu of 'Las Vegas' style imagery and messaging for signage, interiors and promotional POS. Brand guidelines  and a series of templates were subsequently developed to ensure that the brand is now in a good position to maintain a high level of consistency across all marketing and promotional materials.